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In a busy marketplace world, countless transactions unfold daily, and interaction between sellers and buyers remains constant. Here, effective communication isn’t just an advantage; it is the backbone of efficiency and a business’s success. Nowadays, marketplaces face challenges of immense complexity and volume in keeping everyone informed, satisfied, and engaged. This is where IVR Blasting emerges as the only choice for the marketplaces to connect the ecosystem.
This comprehensive guide will clear up what exactly IVR Blast, or Voice Broadcasting, is and how it enhances both the buyer's and seller's journey. By the end of the blog, you will know that call blasting software is not merely a tool but a necessity for competitive marketplace growth.
Key Takeaway
Also, watch this video: What is IVR Blasting and How does it Work?
Marketplaces like grocery, e-commerce, and delivery platforms can use IVR Blast or Voice Broadcasting to:
• Confirm high-value orders
• Notify customers of delayed or rescheduled deliveries
• Reduce delivery failures by reconfirming addresses.
Marketplaces live on reviews and customer experience. IVR Blasting helps automate this:
• Instant CSAT (Customer Satisfaction) Surveys
• Rating the collection from the buyers and sellers
• Post-delivery feedback
Managing thousands of partners and sellers. Call blasting ensures critical updates reach them instantly:
• Training module notifications
• Policy changes
• App updates and compliance alerts
Also, watch this video: IVR Blast with Text-to-Speech Engine
Voice Broadcasting in the Marketplace: Use Cases Beyond Manual Hassle
IVR Blasting has proven its importance in various platforms, from e-commerce to real estate. Call blasting has enhanced operations, communication, and customer/vendor engagement.
Here’s how IVR Blast is helping different marketplace models thrive in competitive environments:
Multiple aggregated e-commerce platforms require constant customer engagement and vendor coordination.
IVR Use:
1. Order Confirmation & Delivery Alerts: Notify customers of their shipment/order status.
2. Out-of-Stock Notifications: Inform the customer of changes in availability.
3. Cash on Delivery Confirmation: Confirm COD orders to reduce failed deliveries.
4. Promotional Offers & Flash Sales: Voice broadcasting marketing to boost conversation and make customers aware of special discounts and offers.
Use Case:
As a result, a regional e-grocery platform used IVR Blast to confirm COD orders during the festive season, reducing failed deliveries by 40% in two weeks.
Real estate platforms have thousands of property listers and buyers who need instant updates.
Its Uses:
• Leads Follow-up: Instantly reach out to sellers/buyers after inquiry submission.
• Document Checklist Alerts: Help users prepare paperwork before visits
• Property Visit Scheduling: Confirm appointment with IVR input
• Partner Offers: Promote financial services linked to property purchases
Use Case:
As research says, a property marketplace uses IVR to follow up leads within 5 minutes of registration and increase appointment booking rates by 60%.
Connecting job seekers and recruiters at scale needs real-time engagement.
• Interview scheduling & confirmation
• Job offer notifications to multiple candidates who are shortlisted
• Training & onboarding for candidate jobs
• Language-based job matching for customized messages in different languages.
Use Case:
A gig work platform used Call Blasting in different regional languages to guide workers through document upload and job training steps, onboarding more than 8000 workers in under a week.
Final Thought
IVR Blasting is not just a communication tool; it’s a marketplace booster. Whether you’re coordinating between supply and demand, verifying user intent, or managing workforce logistics, voice broadcasting helps automate voice communication at scale, saving time, reducing manual effort, and increasing operational efficiency across every kind of marketplace.
SanOBD is an advanced IVR blasting software designed for entrepreneurs managing marketplaces, offering a seamless voice communication solution developed by SAN Softwares.. It is a cloud-based platform that will help your business drive growth with its feature-rich capabilities.
It is a communication tool that allows you to automatically broadcast pre-recorded voice messages to a large group of people at once. It combines Interactive Voice Response with call blasting capabilities.
During the blast session, calls are made simultaneously to multiple recipients. When they answer, they hear your pre-recorded message and can interact using keypad inputs (Text to Speech) or voice responses.
Common uses include appointment reminders, product announcements, emergency notifications, surveys, payment reminders, promotional offers, and customer feedback collections.
IVR blasting allows two-way interaction, using keypad inputs or voice, while basic robocalls deliver messages in one direction only.
It enables timely updates to thousands of customers, allowing your team to focus on more complex tasks instead of overwhelming them with manual calls.
Yes, SAN Softwares is also known for best IVR service provider in India, serving across major companies across the country like FNP, IndiaMart, Mumbai Wines and many more.
An IVR System for Call Center is an automated voice-response system that interacts with callers, provides pre-recorded information, and routes calls to the right agent or department without human intervention.
SAN Softwares is a company dedicated to providing complete software solutions to Corporate and end-user customers.